Forget Me Not Days Fundraiser Elevates Bankers Life's Alzheimer's Association Support to $500,000
Tuesday, September 1, 2015
CHICAGO, Sept. 1, 2015 /PRNewswire/ -- After a successful Bankers Life's Forget Me Not Days fundraiser held throughout the country, support for the Alzheimer's Association from Bankers Life and its parent company CNO Financial Group has grown to $500,000 for 2015.
Bankers Life is a national life and health insurance brand that focuses on the insurance needs of Americans who are near or in retirement.
Forget Me Not Days is Bankers Life's annual street corner fundraising campaign to raise awareness of and collect money for the Alzheimer's Association. Nationally, this year's Bankers Life's Forget Me Not Days event collected just over $350,000, a four percent increase over last year. In addition, Bankers Life and CNO Financial Group pledged $150,000 in corporate donations to support the Alzheimer's Association's mission.
"Bankers Life's Forget Me Not Days represents our commitment to supporting the Alzheimer's Association and its efforts to end this devastating disease," said Scott Goldberg, president of Bankers Life. "We look forward to the event each year, hitting the streets to collect money and educate our community about Alzheimer's and its impact on the growing Baby Boomer population."
The event is called Forget Me Not Days because in exchange for their donations, individuals receive packets of Forget-Me-Not flower seeds to take home and plant in honor of families across America who are facing or have lost someone with Alzheimer's.
In its 13th record-breaking year, more than 1,000 Bankers Life agents, associates and Alzheimer's Association volunteers took to the streets in June to collect donations from passersby. Volunteers collected in more than 200 cities across the country and over 200,000 packets of Forget-Me-Not flower seeds were exchanged for donations.
"With more than 5 million Americans living with Alzheimer's and 15 million people providing care, support for the cause is more critical than ever. The ongoing dedication of Bankers Life and their employees to the Alzheimer's Association is always significant and greatly appreciated," said Beth Kallmyer, vice president, constituent services, Alzheimer's Association. "The commitment made by Bankers Life volunteers in communities to raise awareness and collect funds for critical Alzheimer's Association care, support and research programs is meaningful and will help ensure that families have the support they need, while also advancing research to change the course of this devastating disease."
One hundred percent of the money collected during Forget Me Not Days is donated to the Alzheimer's Association, the largest nonprofit funder for Alzheimer's research in the nation.
Since 2003, Bankers Life's Forget Me Not Days has helped provide more than $4.1 million to the Alzheimer's Association.
About the Alzheimer's Association
The Alzheimer's Association is the leading voluntary health organization in Alzheimer's care, support and research. Its mission is to eliminate Alzheimer's disease through the advancement of research; to provide and enhance care and support for all affected; and to reduce the risk of dementia through the promotion of brain health. Their vision is a world without Alzheimer's. For more information, visitwww.alz.org.
About Bankers Life
Bankers Life focuses on the insurance needs of middle-income Americans who are near or in retirement. The Bankers Life brand is a part of CNO Financial Group, Inc. (NYSE: CNO), whose companies provide insurance solutions that help protect the health and retirement needs of working Americans and retirees. There are more than 5,000 Bankers Life insurance agents at over 300 offices across the country. To learn more, visit BankersLife.com.
SOURCE Bankers Life